Responsive Web Design | Advantage of a Responsive Website

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Responsive web design is a top measure of a quality website. Clients are inclined towards ensuring that all websites are enabled to run on mobile devices. Because of the change in the trend of mobile phone web assess. A huge chunk of web traffic is attributed to mobile phone users. No one wants to carry a heavy device anyway. Users want to make buying, loan, college application decisions on the go. Personally, I enjoy the comfort of using a mobile phone.

Responsive Web Design | Advantage of a Responsive Website
Responsive Web Design | Advantage of a Responsive Website

The main aim of responsive design is to have elements respond differently when viewed on different devices. Literarily, responsive web design transforms three column sites to two or less when viewed on mobile phones depending on the screen size.

Websites can be difficult to see if the device screen is small. Large images may “break” the layout. Heavy graphics on a website can add to load time, making it slow to load on smartphones. Thus, responsive web design ensures that a site is readable and effective across all devices.

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Responsive Web Design Consideration

Mouse v. touch: When designing a responsive website, it is necessary to consider the touch vs mouse. Because tablet and phone users rely on touch while desktop users rely on a mouse or trackpad. Thus the mouse might be easier to use than finger or touch.

Graphics and download speed: Another consideration in responsive web design is the use of graphics and download speed. It is wise to enable fewer graphs on mobile than on desktop view. Because it might take a longer time to load on mobiles.

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Apps and “mobile versions”:  Creating responsive webs can be a little trick judging because of the various mobile designs. However, the screen size of devices should be considered above all.

Advantages of Responsive Web Design

Below are some of the benefits of building a responsive web design. On this

  • Improved User Experience

It would be strange not to have this as an advantage. A non-mobile responsive site creates a lot of usability issues for mobile users. But when a web is a design with the consideration of mobile users, it is evident in time spent on your website.  Users are relieved of zooming and squinting when a site is mobile enabled.

  • An Increase in Mobile Traffic

Stats from  2017, indicates that nearly 52% of global web traffic comes from mobile devices. Thus accounting for half of all Internet traffic. This stat reiterates the need to have a responsive website.

  • Unified Websites

Responsive web design is considered a major breakthrough for web developers. In the past developer had to develop a separate mobile site but all that has now changed. Other than these, there is still a reduced maintenance issue avoided by creating just one site. And also there will be no SEO duplicate content violation from creating two separate sites.

  • Better Load time and Lower Bounce Rates

Responsive web design has a better load time because of the consideration of graphics and other media. It is a fact from research, that 53% of mobile users seldom beyond 3 seconds for a site to load. Consequently, the reduced load time will lower bounce rates and higher conversion rate. Because users are encouraged by the smoothness of the general operation.

  • Better SEO For Responsive Web Design
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Since responsive website guarantees better user satisfaction and the other benefits, it was expected that Google will use as ranking criteria. In April 2015, Google started considering the responsiveness website as a signal to determine the ranking on its search engine.

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